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About me.
👋 Hi, my name is Brian McCreadie and I have managed $75MM+ dollars in ad spend and generated 250k+ leads through campaigns on Meta, Instagram, TikTok & most other platforms. I've worked for both startups and large brands like Hulu, Sennheiser & Universal Pictures.
Along the way I pivoted from being a narrowly focused media buyer into someone who can dish out expert creative strategy, build ads, execute the campaigns in platform, and report on learnings.
A one person paid ads team!
Resourceful generalists who lean into the latest AI-powered tools are capable of providing massive value (and cost-savings) to brands who have realized that the old way of doing things are now ineffective.
Most of these are startups, but more mature brands are starting to explore this concept and I'd bet big that it's not going away.
I put this into practice by building out a 1-person performance ads agency, by exploring the latest platforms and tools, and by sharing everything that has helped me on my YouTube channel, blog and newsletter.
I also offer consulting, auditing, training and coaching for brands and marketers who are looking for 1:1 help that is custom to your specific challenges.
Thanks for checking out my stuff, and reach out if you need anything! 🫡
So, what ads are you testing next?
